Evaluation (PAULINE KATE BALUYUT)

Evaluation  

1. In what ways does your short film (trailer) use, develop or challenge forms and conventions of real media products?

link to slideshare to view my presentation answer

2. How effective is the combination of your main product and subsidiary texts?

link to my answer on YouTube

3. What have you learned from your audience feedback?

Names of those in the clip who gave feedback:

• Sean Walsh
• Kirsty Godwin
• Iqra Mohammed 
• Yusuf Dunn
• Sian Madigan
• Arsene Mbenga

From the audience feedback video located above, I learned that our music choice suited our target audience's preference well - this was because most of them said that the song fitted well with the story and that they really enjoyed listening to it. Another thing that I have learnt from the feedback regarding our audio choice was, that we edited the clips really well with the music, I know this because I was told that the song was on time with the action and scenes in the trailer.
If given a chance of re-editing our trailer I could enhanced the audio by simply blending the 'gunshot sound effect' more with the song, because one feedback I got was that the music near the end "lapsed" a bit.

On the visual side of our trailer, I noted that we could have slowed the pace of the trailer, down a little bit. This was because one review I got, suggested  that the trailer was too fast paced and that they wanted to know more about certain scenes, like the scene of Richard-Henry reading the letter.
Another review I received about the visual side of the trailer, was that the texts we used on screen was effective and that the audience felt engaged. Text that we used, informed the audience who the creators were and when the film of the trailer was going to be released.

I asked some of our target audience what they thought our trailer was about and the most common answer was "bullying". What this means is that our trailer was able to be understood by many and yet not give most of the storyline away.

Some of our target audience felt uncomfortable being filmed and have opted out of being recorded. They informed me that they felt the trailer looked realistic enough, that they actually want to see more scenes and if the movie was real they would actually go see it. What I learnt from this was that our trailer followed enough existing trailer conventions that some of our audiences felt it looked real enough.
Some of our audiences also said, that at times our trailer looked pixelated, this means that if we were ever given another chance to improve/redo the trailer we would use a better quality camera with a higher megapixel. This would allow us to record clips with a clearer visual quality.

Overall our trailer received mostly positive reviews which therefore shows that we have targeted our audience well.

4)How did you use new media technologies in the construction and research, planning and evaluation stages?

slideshare link to my answer