Film poster annotation - Pauline Kate Baluyut
Target audience profile
As the colour palette used in this poster is compromised using mostly 'masculine colours' and only displays male actors I have come to the conclusion that this film poster is targeted to the male audience aged 15 years or above, as this film is also rated 15+
Conventions used, in short summary:
- Film title
- Reviews/buzzwords: 'Mesmerising', 'striking' and 'stunning'
- Image: the image(s) is done in poor lighting giving the poster a somewhat 'dark appeal'
- Tagline/banner: You only get one chance
- A main colour palette: Green, black, white and red
- Billing block
Conventions used, in short summary:
- Film title
- Image: the image(s) is done in bright yellow lighting
- Tagline/banner: Some guys just can't handle Vegas
- A main colour palette: gold, brown and black
- Film release date
- Billing block
Conclusion:
After my deconstruction of the above film posters, I have come to the conclusion that the conventions my peer, Mikaela Lawrence should include on her poster drafts are:
- A billing block
- Title of the film
- Main image
- Main colour palette, which goes hand-in-hand with trailer's theme and story
- Film release date
- Age certification
- Banner
- Buzzwords
- Billing block
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